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Sales & Marketing

Interact

Quiz builder for lead generation that grows your email list, with an AI quiz maker, branching logic, and integrations with your email tools

quiz makerlead generationemail listAI quizmarketing
4.5 / 5Open Site

Interact is a quiz and assessment maker built for lead generation. You build a lead magnet quiz (personality, product recommendation, assessment, or knowledge quiz), embed it on your website or share it from your social channels, and collect email leads as people complete it. You can start from dozens of templates or use the AI quiz maker, which builds a quiz that matches your brand and offers in seconds. The editor supports text and image questions, custom fonts and colors, result pages with calls to action, branching logic, landing page redirects, and segmenting leads by their answers. Paid plans add integrations with email marketing platforms and CRMs (with Zapier for the rest), analytics, conversion tracking, white-labeling on Growth and Pro, and onboarding and priority support on Pro. Use cases include converting website traffic into subscribers, recommending products in e-commerce, segmenting customers with an assessment, and answering common customer questions. The free plan includes 100 completions a month, 5 quizzes, and Interact branding, and paid plans start at $27 a month billed annually. The company reports 500k customers, 100M leads generated, and a 40% average conversion rate; these and the customer results on the site are its own figures. Quizzes collect personal data, so follow privacy and email consent rules in your region and say clearly how you will use the answers.

Best for
Coaches, creators, e-commerce brands, and marketers who want a quiz as a lead magnet to grow an email list, segment subscribers, or recommend the right product
Pricing
Free ($0, 100 completions a month, 5 quizzes, Interact branding); Lite $27/mo paid annually (500 email leads a month, 25 quizzes, integrations); Growth $53/mo paid annually (2,000 leads, 50 quizzes, white-label, conversion tracking); Pro $125/mo paid annually (8,000 leads, 100 quizzes, onboarding, priority support); 7-day free trial on paid plans; yearly billing saves up to 40%

Pros

  • Purpose-built for lead generation, with templates, an AI quiz maker, result-page CTAs, branching logic, and lead segmentation
  • Free plan to start, with custom design, 5 quizzes, and lead collection (100 completions a month)
  • Integrations with major email platforms and CRMs plus Zapier, so new leads flow into your existing tools
  • White-labeling, advanced analytics, and conversion tracking on higher plans, with 7-day free trials on paid plans

Cons

  • The free plan has no integrations or analytics, shows Interact branding, and disables quizzes after 100 responses in a billing period
  • Connecting your email software starts at Lite ($27 a month billed annually), and white-labeling needs Growth ($53)
  • Email lead limits per month (500 on Lite, 2,000 on Growth, 8,000 on Pro) can cap a quiz that goes viral
  • The 40% average conversion rate and customer case studies are the company's own figures, and quiz data needs careful consent and privacy handling

Core features

  • • AI quiz maker and dozens of quiz templates
  • • Text and image questions with custom branding
  • • Branching logic and result page calls to action
  • • Lead collection and segmentation by answers
  • • Integrations with email platforms and CRMs, plus Zapier
  • • Analytics and conversion tracking on higher plans
  • • White-labeled quizzes on Growth and Pro
  • • Landing page redirects
  • • Live chat and email support

Use cases

  1. 1. Growing an email list with a lead magnet quiz
  2. 2. Recommending products with an e-commerce quiz
  3. 3. Segmenting subscribers by their answers
  4. 4. Assessing customers and suggesting a starting point
  5. 5. Answering common customer questions with a guided quiz

How to use

Create a free account, pick a template or ask the AI to build a quiz for your offer, customize the questions, results, and branding, connect your email tool on a paid plan, then embed the quiz on your site or share the link and review the leads and analytics.

Pricing plans

Free

$0

  • • 100 completions a month
  • • 5 quizzes, 1 user
  • • Custom design and lead collection
  • • Interact branding, no integrations

Lite

$27/mo billed annually

  • • 500 email leads a month
  • • 25 quizzes, 2 users
  • • Email integrations and lead segmentation
  • • Branching logic and basic analytics

Growth

$53/mo billed annually

  • • 2,000 email leads a month
  • • 50 quizzes, 5 users
  • • White-labeled quizzes
  • • Advanced analytics and conversion tracking

Pro

$125/mo billed annually

  • • 8,000 email leads a month
  • • 100 quizzes, 10 users
  • • 1:1 onboarding and priority support
  • • Advanced integrations

FAQ

How much does Interact cost?

There is a free plan. Paid plans billed annually are Lite at $27 a month, Growth at $53, and Pro at $125, each with a 7-day free trial.

What does the free plan include?

100 completions a month, 5 quizzes, 1 user, custom design, and lead collection, with Interact branding and no integrations or analytics.

Does it have an AI quiz maker?

Yes. It can build a quiz in seconds that matches your brand and offers, and you can also start from dozens of templates.

Can it connect to my email tool?

Yes, on paid plans. It has native integrations with major email marketing platforms and CRMs, and Zapier covers the rest.

Can I white-label my quizzes?

Yes, on the Growth and Pro plans.

The Quiz Collective, Inc.

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